What are backlinks and why are they so important?
Backlinks (inbound links, incoming links, inward links and inlinks) are hyperlinks that point towards your web site/blog from other domains all around the web. These links are one of the most important factors when it comes to search engine optimization (SEO) and will help your site achieve a higher rank on search engine result pages (SERP). Simply put, the more high quality links you have pointing back to your site, the more popular search engines will deem your page, helping your site rank higher on Google, Bing, Yahoo and more!
In some ways, search engines treat backlinks like votes. A link from “page A” to “page B” is interpreted as a positive vote, by “page A”, for “page B”. Therefore in the eyes of a search engine, the more inbound links a site has pointing to it, the more popular and valuable it must be to readers. Search engine algorithms will also factor in how authoritative and relevant the site providing the backlink is. Is the referring domain established and relevant to the one they are linking to? Contextually relevant and natural backlinks are always the most valuable link you can earn. The other major benefit to having backlinks is all the free traffic of course! Due to you having an unique and awesome website (it is awesome, right?), your link will naturally be spread all around the web across many domains and topics, resulting in a steady stream of users coming to your site! Give our free backlink generator above a try and let us know what you think! Be sure to also check out our other helpful tools.